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China Goes West: Everything You Need to Know About Chinese Companies Going Global

★★★★★
★★★★★

English

By (author): Joel Backaler

Presenting an unrivalled perspective into the inner-workings of Chinese corporations and their expansion plans for international markets, this book combines executive interviews and first-hand accounts providing the sorely needed context to the rise of Chinese companies in home and overseas markets and how the West can successfully compete. See more
€31.49
€34.99
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Product Details
  • Dimensions: 140 x 216mm
  • Publication Date: 14 Apr 2014
  • Publisher: Palgrave Macmillan
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9781137293923

About Joel Backaler

Joel Backaler is a Director at Frontier Strategy Group a contributing columnist for Forbes and a member of the National Committee on United StatesChina Relations. Following a Fulbright Fellowship in Taiwan and advanced Mandarin study at Tsinghua University in Beijing Backaler worked with Atos Consulting's China state-owned enterprise practice in Beijing. During his subsequent career with Frontier Strategy Group Backaler was part of the founding team of its Asia Pacific office in Singapore.Backaler is an award-winning blogger at TheChinaObserver.com and frequent contributor to mainstream global media outlets. He has lectured at Princeton University testified before the U.S.-China Economic and Security Review Commission and regularly speaks at international events. Backaler a fluent Mandarin speaker has worked and lived in Beijing Shanghai Taipei and Singapore. He currently lives in Washington DC with his wife Qian.

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