Entrepreneurship and Innovation During Austerity: Surviving Beyond the Great Recession

Name: Entrepreneurship and Innovation During Austerity: Surviving Beyond the Great Recession
Brand: Palgrave Macmillan
SKU: 9781137324429
Price: 50.39 EUR
Availability: InStock

★★★★★

English

By (author): I. Chaston

Uses research and real world case materials to examine how market performance can be sustained, even during a period of austerity, by the implementation of innovation-based growth opportunities and the exploitation of technology. See more

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Product Details

Dimensions: 140 x 216mm
Publication Date: 30 Jul 2013
Publisher: Palgrave Macmillan
Publication City/Country: United Kingdom
Language: English
ISBN13: 9781137324429

About I. Chaston

Ian Chaston is Visiting Professor at Centrum Catolica Business School Peru. Previously he taught marketing and undertook research in entrepreneurship at Plymouth Business School UK. He also founded Plymouth University's spin-off company Moustraining Ltd which researches on-line learning applications to reduce higher education delivery costs. He has led projects on entrepreneurship for government agencies and universities in the UK and overseas.

Entrepreneurship and Innovation During Austerity: Surviving Beyond the Great Recession

Product Details

About I. Chaston

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