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A01=Carroll Gantz
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Founders of American Industrial Design

English

By (author): Carroll Gantz

As the Great Depression started in 1929, several dozen creative individuals from a variety of artistic fields, including theatrical, advertising, graphic, fashion, and furniture design, pioneered a new profession. Responding to unprecedented public and industry demand for new styles, these artists entered the industrial world during what was called the 'Machine Age,' to introduce 'Modern' design to the external appearance and form of mass-produced, functional, mechanical, consumer products, formerly not considered 'art.' The popular, modern designs by these 'Machine Designers' increased sales and profits dramatically for manufacturers, which helped the economy to recover; established a new profession, 'industrial design;' and within a decade, changed the fact of American products from mechanical monstrosities into sleek, modern forms expressive of the future. This book is about those few dozen industrial designers, and how they founded, developed, educated, and organised today's profession of 50,000 practitioners, who design all those attractive and useful products you love. See more
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Original price €36.50
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A01=Carroll GantzAge Group_UncategorizedAuthor_Carroll Gantzautomatic-updateCategory1=Non-FictionCategory=AKPCOP=United StatesDelivery_Delivery within 10-20 working daysLanguage_EnglishNCPA=AvailablePrice_€20 to €50PS=Activesoftlaunch
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Product Details
  • Weight: 380g
  • Dimensions: 178 x 254mm
  • Publication Date: 30 Jul 2014
  • Publisher: McFarland & Co Inc
  • Publication City/Country: United States
  • Language: English
  • ISBN13: 9780786476862

About Carroll Gantz

Carroll Gantz is a professional industrial designer who holds several dozen patents. A long-time Black & Decker design director and a Carnegie Mellon University professor he is a past president of the Industrial Designers Society of America (IDSA). He lives on Seabrook Island in South Carolina.

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