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FranklinCovey Style Guide: For Business and Technical Communication

English

By (author): Stephen Covey

FranklinCovey Style Guide: For Business and Technical Communication can help any writer produce documents that achieve outstanding results. Created by FranklinCovey, the world-renowned leader in helping organizations enhance individual effectiveness, this edition fully reflects todays online media and global business challenges. The only style guide used in FranklinCoveys own renowned Writing Advantage TM and Technical Writing Advantage TM programs, it covers everything from document design and graphics to sentence style and word choice. This editions many improvements include extensive new coverage of graphics, writing for online media, and international business English. Through dozens of examples and model documents, writers learn how to overcome writers block and efficiently create documents from start to finish. FranklinCoveys experts show how to get powerful results from every email; add distinctiveness and power to any online presence; write far more effective proposals, letters, memos, reports, and resumes; and improve all forms of documentation, from business procedures to highly technical content. Youll learn how to quickly discover and prioritize the information you need, whether youre planning a presentation, leading a meeting, or managing a project. The authors reveal how to design visuals that communicate messages instantly and intuitively, and use charts, color, illustrations, maps, photos, and tables to supercharge any presentation. Packed with up-to-the-minute examples, this A-Z guidebook can help you write more effectively no matter who you are whether youre a business or sales professional who must motivate and persuade, a technical professional who must explain challenging content more clearly and accurately, or a student who needs stronger writing skills to succeed in school and in your career. See more
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Product Details
  • Weight: 920g
  • Dimensions: 216 x 275mm
  • Publication Date: 21 Aug 2012
  • Publisher: Pearson Education (US)
  • Publication City/Country: United States
  • Language: English
  • ISBN13: 9780133090390

About Stephen Covey

In 1996 Stephen R. Covey was recognized as one of Time magazine's 25 most influential Americans and one of Sales and Marketing Management magazine's top 25 power brokers. Dr. Covey wasthe author of acclaimed books including the international bestseller The 7 Habits of Highly Effective People which has sold more than 20 million copies in 38 languages throughout the world. Other bestsellers authored by Dr. Covey include First Things First Principle-Centered Leadership The 7 Habits of Highly Effective Families and The 8th Habit: From Effectiveness to Greatness. Dr. Coveys most recently released books include Everyday Greatness: Inspiration for a Meaningful Life (2006) The Leader in Me: How Schools and Parents Around the World Are Inspiring Greatness One Child at a Time (2008) Predictable Results in Unpredictable Times (2009) Great Work Great Career (2009) and The 3rd Alternative. Dr. Covey was co-founder and vice chairman of FranklinCovey the leading global professional services firm with offices in 123 countries. FranklinCovey shares Dr. Coveys vision discipline and passion to inspire lift and provide tools for change and growth of individuals and organizations throughout the world. Dr. Covey held a BS in Business Administration from the University of Utah in Salt Lake City an MBA in Business Administration from Harvard University and a doctorate from Brigham Young University. He also received 10 honorary Doctorates. He made teaching principle-centered living and principle-centered leadership his lifes work. Dr. Covey lived with his wife Sandra in Provo Utah. He was the father of nine a grandfather of 52 and great-grandfather of four.

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