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A01=Kaihan Krippendorff
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Outthink the Competition: How a New Generation of Strategists Sees Options Others Ignore

English

By (author): Kaihan Krippendorff

A Fast Company blogger and former McKinsey consultant profiles the next generation business strategists: the Outthinkers

Outthinkers are entrepreneurs and corporate leaders with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new strategies that disrupt their markets. Outthink the Competition proves that business competition is undergoing a fundamental paradigm shift and that during such revolutions, outthinkers beat traditionalists.

Outthink the Competition presents stories of breakthrough companies like Apple, Google, Vistaprint, and Rosetta Stone whose stunning performances defy traditional explanation and will inspire readers to outthink the competition. Core concepts in the book include:

  • Discover the Eight Dimensions of Disruption
  • Learn to play by the Outthinker Playbook
  • Develop the Five Habits of the Outthinker
  • Implement the Outthinker Process

It's time to buck tradition in order to stay ahead. Outthink the competition and uncover opportunities hiding in plain sight.

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Current price €19.91
Original price €23.99
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Product Details
  • Weight: 386g
  • Dimensions: 147 x 229mm
  • Publication Date: 27 Jan 2012
  • Publisher: John Wiley & Sons Inc
  • Publication City/Country: United States
  • Language: English
  • ISBN13: 9781118105085

About Kaihan Krippendorff

KAIHAN KRIPPENDORFF is is a business strategist author and investor. A former consultant with McKinsey & Co. Kaihan works globally with ambitious large and medium-sized corporations including Microsoft L'Oreal and Johnson & Johnson teaching executives and entrepreneurs how to unleash their strategic creativity to raise their organization's performance. Kaihan also blogs for FastCompany.com is an active public speaker and is regularly featured in key business media outlets. His previous books include The Art of the Advantage Hide a Dagger Behind a Smile and The Way of Innovation. Learn more at www.kaihan.net.

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