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A01=Barbara Warnick
A01=David S Heineman
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Author_Barbara Warnick
Author_David S Heineman
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B09=Clifford A. Jones
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COP=United States
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Rhetoric Online: The Politics of New Media

English

By (author): Barbara Warnick David S Heineman

The second edition of Rhetoric Online: The Politics of New Media has been extensively revised and expanded in order to systematically examine how rhetorical theory can be applied to political activity across a wide range of new media technologies. Warnick and Heineman study the web as a public sphere, touching on how websites, social media, smartphone applications, blogs, viral video, and web-based anti-institutional practices such as hacktivism impact everything from electoral politics to activism. Furthermore, they provide critical insight into how rhetoricians might consider existing theories of persuasion, identity, narrative, intertextuality, social movements, and more in the context of evolving new media technology. This edition contains completely new chapters on viral video, social identity and social media, and anti-institutional politics online. See more
Current price €31.49
Original price €34.99
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A01=Barbara WarnickA01=David S HeinemanAge Group_UncategorizedAuthor_Barbara WarnickAuthor_David S Heinemanautomatic-updateB09=Bruce GronbeckB09=Clifford A. JonesCategory1=Non-FictionCategory=CBPCategory=GTCCategory=JPACOP=United StatesDelivery_Delivery within 10-20 working daysLanguage_EnglishPA=AvailablePrice_€20 to €50PS=Activesoftlaunch
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Product Details
  • Weight: 270g
  • Dimensions: 150 x 225mm
  • Publication Date: 27 Jan 2012
  • Publisher: Peter Lang Publishing Inc
  • Publication City/Country: United States
  • Language: English
  • ISBN13: 9781433113291

About Barbara WarnickDavid S Heineman

Barbara Warnick is Professor and Chair in the Department of Communication University of Pittsburgh. Her research focuses on the rhetorical theory and criticism of persuasion in online public discourse. David S. Heineman is an Assistant Professor in the Department of Communication Studies at Bloomsburg University. His primary research interests are located at the intersection of rhetorical theory and criticism and new media technologies.

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