The CEO Guide to Sales
English
By (author): Henrik Holm Lars Henningsson
This book enables the CEO to do a quick self-assessment of the sales organisation. Being a CEO is not primarily about knowing the answer to everything, its about asking the right questions. With no other book like this on the market, The CEO Guide to Sales will help CEOs and other senior executives to ask the decisive questions on sales in order to achieve the full sales potential of their companies.
To double new client acquisition is often realistic, and business cases can reach hundreds of millions of Euros or Sterling, taking your company to the next level. See more