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The Origins of the Film Star System: Persona, Publicity and Economics in Early Cinema

English

By (author): Andrew Shail

Drawing on a wide range of archival sources, Andrew Shail traces the emergence of film stardom in Europe and North America in the early 20th century. Modifying and supplementing Richard deCordovas account of the birth of the US star system, Shail describes the complex set of economic circumstances that led film studios and actors to consent to the adoption of a star system. He then explores the film industrys turn, from 1908, to making character-based series films. He details how these characters both prefigured and precipitated the star system, demonstrating that series characters and the firmament of film stars are functionally equivalent, and shows how openly fictional characters still provide the model for real film stars. See more
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Product Details
  • Weight: 806g
  • Dimensions: 156 x 234mm
  • Publication Date: 30 May 2019
  • Publisher: Bloomsbury Publishing PLC
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9781788312073

About Andrew Shail

Andrew Shail is Senior Lecturer in Film at Newcastle University UK. He is the author of The Cinema and the Origins of Literary Modernism (2012) co-author with Robin Stoate of Back to the Future (2010) editor of Reading the Cinematograph (2011) and coeditor of Neurology and Modernity (2010) Menstruation: A Cultural History (2005) and the journal Early Popular Visual Culture.

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