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Thrive and Survive in Business: The Why, What and How of Building Sustainable Businesses

Paperback | English

By (author): Nick Brown

This book helps you discover which questions to ask, the pitfalls to avoid, what to do and where to find practical help. Nick says: I have written this book for all the amazing people whose livelihoods are currently, or are about to become, dependent upon their wits and hard work. That is, those of you who are reviewing an existing business or starting a new one. Be it your first or twenty first venture, this book is designed to help and support you on your journey. If you are brave enough to take the step into business, you deserve all the help you can get. If you value your business and those who love you, this book is for you. I was fortunate enough to start running my own businesses in my mid-twenties, which means that I now have some 30 years'' experience of the joy and exhilaration of getting it right and the loneliness and frustration of getting it wrong. This experience tells me that learning to run a business is a bit like learning to ride a motorcycle, rewarding and exhilarating when you get it right, but painful and potentially dangerous when you get it wrong. My overriding objective in writing this book is to help you succeed by :- 1. Identifying the likely future challenges for your business. 2. Thinking through with you, which skills you have, and which you need to find. 3. Finding you those support skills before you encounter the challenge. 4. Ensuring that you are prepared for the challenges you may encounter. 5. Stopping you taking the wrong advice, that could cost you your business. See more
Current price €13.70
Original price €16.50
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Product Details
  • Format: Paperback
  • Dimensions: 148 x 210mm
  • Publication Date: 17 Jan 2017
  • Publisher: The Endless Bookcase
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9781908941589

About Nick Brown

Nick has over 25 years'' experience in strategic marketing. Before setting up the CareAbout brand that builds relationships by understanding what matters to people Nick founded and ran LBM a London based direct marketing agency. From work with clients such as Army Recruiting Group BSkyB Abbey National Avis Fleet Securicor Eastern Electricity BAA Gatwick Polygram Oxfam Publishing Government Computing and West Midlands Police Nick has a broad range of experience. Nick is particular pleased with the work undertaken to:- Brand Gatwick as London Gatwick and build the travel booker campaigns Build the database for Army Recruiting Group Engage with the people of Birmingham on behalf of West Midlands Police. Run PPV promotions for BSkyB Understand customer values. Laurel and Hardy PPI campaigns for Abbey National Prior to founding LBM in 1988 Nick was Group accountant for RSVP Group helped build a public house group from 3 to 15 pubs in 3 years and worked in front line sales for Flemings Bank. Nick is an experienced trainer facilitator and workshop leader. He has participated in Executive Education programmes as a student and as a tutor. He holds a degree in Pure Physics from London University worked with Gary Hamel at London Business School on Change Management and Strategy Implementation on the 1996 Exec MBA course and has been facilitating change ever since. His specialities include:- Customer Understanding Customer Engagement Internal and External Change Management Customer led incremental Innovation Brand led Fundamental Innovation Building Inspiration through Belief and Trust Empowerment whilst keeping track of activities and ROI. Nick is currently Chair of Welwyn Hatfield Chamber of Commerce and is a non exec member of the Hertfordshire LEP board specialising in innovation.

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