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Evangelist Marketing: What Apple, Amazon, and Netflix Understand About Their Customers (That Your Company Probably Doesn''t)
Alex L. GoldfaynCurrent price €20.69Original price €22.99In Evangelist Marketing, Alex Goldfayn argues that technology companies succeed in spite of their marketing, not because of it. He says that if con...
View full detailsCurrent price €20.69Original price €22.99Save 10%
