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The Attention Economy: A Category Blueprint
Karen Nelson-FieldCurrent price €35.09Original price €38.99In this compelling sequel, The Attention Economy: A Category Blueprint, takes an in-depth look into the dynamic world of marketing and advertising,...
View full detailsCurrent price €35.09Original price €38.99Save 10% -
Viral Marketing: The Science of Sharing
Karen Nelson-FieldCurrent price €21.59Original price €23.99It would be nice to believe that viral success is as easy as being sneezed on. Those who spend a marketing dollar relish the possibility that the b...
View full detailsCurrent price €21.59Original price €23.99Save 10%
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