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Save 10% A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry
P. DonzéCurrent price €119.69Original price €132.99This book offers a detailed and full analysis of the strategy which enabled the Swatch Group to establish itself on the world market. In particular...
View full detailsCurrent price €119.69Original price €132.99Save 10%
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