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Qualitative Consumer and Marketing Research
Eileen FischerCurrent price €137.69Original price €152.99How is qualitative marketing and consumer research conducted today? - What is rigorous research in this field? - What are the new, cutting edge...
View full detailsCurrent price €137.69Original price €152.99Save 10% -
Qualitative Consumer and Marketing Research
Eileen FischerCurrent price €57.59Original price €63.99How is qualitative marketing and consumer research conducted today? - What is rigorous research in this field? - What are the new, cutting edge...
View full detailsCurrent price €57.59Original price €63.99Save 10% -
Netnography: The Essential Guide to Qualitative Social Media Research
Robert KozinetsCurrent price €44.99Original price €49.99Netnography is an adaptation of ethnography for the online world, pioneered by Robert Kozinets, and is concerned with the study of online cultures ...
View full detailsCurrent price €44.99Original price €49.99Save 10% -
Netnography: The Essential Guide to Qualitative Social Media Research
Robert KozinetsCurrent price €117.89Original price €130.99Netnography is an adaptation of ethnography for the online world, pioneered by Robert Kozinets, and is concerned with the study of online cultures ...
View full detailsCurrent price €117.89Original price €130.99Save 10%
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