Advances in Business & Management: Volume 9

The authors of this book examine the latest research in business and management, including the challenges, strategies and impact of implementing an Automated Fare Collection (AFC) system for electronic ticketing in bus transit in emerging markets; territorial competitiveness and social responsibility; the existing relationship between the emotional aspect and decision-making processes; a theoretical application of experiential marketing on festival tourism; an analysis of brand emotion and product design ; the literature on Enneagramme as a potential tool for enhancing occupational health and safety; the use of swarm intelligence in the field of information technology; and computing export-import quantities and prices of agricultural commodities for selecting the ports of a country using a transportation model. See more