Business Strategy
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The Art of War Landmark Edition: The Classic of Strategy with Historical Notes and Introduction by PEN Award-Winning Author Mitch Horowitz
Mitch HorowitzCurrent price €16.99Original price €19.99Current price €16.99Original price €19.99Save 15% -
Exponential Transformation: Evolve Your Organization (and Change the World) With a 10-Week ExO Sprint
Francisco PalaoCurrent price €29.25Original price €32.50A practical handbook for using Exponential Organization to transform your organizationand disrupt your industryin 10 weeks Todays top business chal...
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Reimagining Industry Growth: Strategic Partnership Strategies in an Era of Uncertainty
Daniel A. VarroneyCurrent price €25.65Original price €28.50Tap into the potential of strategic partnerships with industry associations in this groundbreaking new book Reimagining Industry Growth offers read...
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Digital Makeover: How L''Oreal Put People First to Build a Beauty Tech Powerhouse
Béatrice CollinCurrent price €21.59Original price €23.99Get an insiders perspective into how this 110-year old world leader in beauty built on its legacy to transform itself into a digital and tech power...
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The Umami Strategy: Stand Out by Mixing Business with Experience Design
Aga SzóstekCurrent price €29.25Original price €32.50Creating a unique value for your customers is crucial if you want to differentiate in an overcrowded market. To do so, you need to define a powerfu...
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Leadership in Colonial Africa: Disruption of Traditional Frameworks and Patterns
Palgrave MacmillanCurrent price €92.69Original price €102.99Taken together, the chapters in this book represent a tapestry of leadership frameworks and cultures in colonial Africa. Scholars across discipline...
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Digital Transformation Payday: Navigate the Hype, Lower the Risks, Increase Return on Investments
Tim BottkeCurrent price €28.79Original price €31.99The Data-Driven Guide for your Digital Transformation Payday In Digital Transformation Payday: Navigate the Hype, Lower the Risks, Increase Return ...
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7 Things That Truly Matter: The Practical Guide For Conquering Distractions and Achieving Your Goals
Prof Lewis KennedyCurrent price €14.39Original price €15.99Current price €14.39Original price €15.99Save 10% -
Perspectives on Public Relations Historiography and Historical Theorization: Other Voices
Palgrave MacmillanCurrent price €50.39Original price €55.99The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the his...
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Visual Thinking: Empowering People and Organisations throughVisual Collaboration
Pieter KoeneCurrent price €21.59Original price €23.99Visual thinking and drawing are both becoming increasingly important in todays business settings. A picture really can tell a thousand words. Visua...
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Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability
Alan HoffmanCurrent price €65.69Original price €72.99This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access...
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Strategic Management and Business Policy: Globalization, Innovation and Sustainability
Alan HoffmanCurrent price €65.69Original price €72.99This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access ...
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Latin American and Caribbean Perspectives on the Development of Public Relations: Other Voices
Palgrave MacmillanCurrent price €50.39Original price €55.99The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the his...
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The Cybersecurity Playbook: How Every Leader and Employee Can Contribute to a Culture of Security
Allison CerraCurrent price €21.59Original price €23.99The real-world guide to defeating hackers and keeping your business secure Many books discuss the technical underpinnings and complex configuratio...
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No Ordinary Disruption: The Four Global Forces Breaking All the Trends
James ManyikaCurrent price €17.09Original price €18.99Our intuition on how the world works could well be wrong. We are surprised when new competitors burst on the scene, or businesses protected by larg...
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Public Relations in China: Building and Defending your Brand in the PRC
D. WolfCurrent price €25.65Original price €28.50In this pithy yet compact book, David Wolf, provides business owners and PR practitioners with a roadmap to corporate credibility in China. Laced w...
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Finish Big: How Great Entrepreneurs Exit Their Companies on Top
Bo BurlinghamCurrent price €16.65Original price €18.50Bo Burlingham, the bestselling author of Small Giants, returns with Finish Big, an original guide to exiting your company successfully and graceful...
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Middle Eastern and African Perspectives on the Development of Public Relations: Other Voices
Palgrave MacmillanCurrent price €50.39Original price €55.99The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the his...
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Scaling the Tail: Managing Profitable Growth in Emerging Markets
Andrew CosgroveCurrent price €50.39Original price €55.99This book presents a framework for a different type of profitable growth for multinational companies in emerging markets: scaling the tail. This mo...
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Strategy Genius: 40 Insights From the Science of Strategic Thinking
Richard A D JonesCurrent price €17.99Original price €19.99The fast-track MBA in strategyImagine having instant access to the world's smartest thinking on strategy - and being shown exactly what to do to gu...
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Western European Perspectives on the Development of Public Relations: Other Voices
Palgrave MacmillanCurrent price €50.39Original price €55.99The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the his...
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Innovation in the Family Business: Succeeding Through Generations
Joe SchmiederCurrent price €28.79Original price €31.99Schmieder shares a broad range of tools and pathways that family businesses across sectors use to stimulate, execute, measure, and reward innovatio...
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The New Chinese Traveler: Business Opportunities from the Chinese Travel Revolution
G. BowermanCurrent price €25.65Original price €28.50This book explains the emerging trends and developments of Chinese outbound travel, alongside the motivations, desires and expectations of Chinese ...
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How to Hedge Metals: A Complete Guide to Hedging for Companies that Produce, Consume, and Trade Physical Metals
Lesley CampbellCurrent price €129.59Original price €143.99How to Hedge Metals is an important resource for all traders, whether new graduates or seasoned directors, and is written in simple, precise, and c...
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