Business Strategy
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The Illusion of Innovation
Elliott ParkerCurrent price €28.79Original price €31.99There's a problem with innovation inside of big companies. And it's not what you think. Corporations are better managed than ever, but they're less...
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Be Data Analytical: How to Use Analytics to Turn Data into Value
Jordan MorrowCurrent price €84.59Original price €93.99FINALIST: Next Generation Indie Book Awards 2024 - Education/Academic Non-Fiction Be Data Analytical is the book organizations and individuals nee...
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Understanding Strategic Management
Anthony E. HenryCurrent price €59.39Original price €65.99'Understanding Strategic Management' is the ideal introduction to strategy for students who require a concise, informative and practical approach. ...
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Myths of Social Media: Dispel the Misconceptions and Master Social Media
Ian MacRaeCurrent price €53.99Original price €59.99Everyone knows that social media is free, millennials are all adept social media experts, that businesses always have to be available 24/7 and ulti...
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Everyday Communication Strategies: Manage Common Issues to Prevent a Crisis and Protect Your Brand
Amanda ColemanCurrent price €71.27Original price €80.99Protect your brand's reputation and maintain public confidence by successfully managing everyday incidents and issues and preventing them from esca...
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Driving Digital Transformation through Data and AI: A Practical Guide to Delivering Data Science and Machine Learning Products
Alexander BorekCurrent price €36.95Original price €41.99Leading tech companies such as Netflix, Amazon and Uber use data science and machine learning at scale in their core business processes, whereas mo...
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The Next Rules of Work: The Mindset, Skillset and Toolset to Lead Your Organization through Uncertainty
Gary A. BollesCurrent price €28.15Original price €31.99Organizations, managers and workers still have an Industrial Era mindset towards work. How can leaders guide individuals and organizations to solve...
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Competitive People Strategy: How to Attract, Develop and Retain the Staff You Need for Business Success
Kevin GreenCurrent price €97.67Original price €110.99FINALIST: Business Book Awards 2020 - HR & Management Category In order to achieve sustainable competitive advantage, businesses need to unloc...
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Customer Experience Excellence: The Six Pillars of Growth
David ConwayCurrent price €71.27Original price €80.99Discover how the world's best brands create outstanding customer experience, engaged teams and market-beating growth with this practical guide, pro...
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Data Strategy: How to Profit from a World of Big Data, Analytics and Artificial Intelligence
Bernard MarrCurrent price €71.27Original price €80.99BRONZE RUNNER UP: Axiom Awards 2018 - Business Technology Category (1st edition) Data is an integral strategic asset for all businesses. Learn how...
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Platform Strategy: Transform Your Business with AI, Platforms and Human Intelligence
Tero OjanperäCurrent price €99.89Original price €110.99What do Amazon, Google, Visa and AirBnB all have in common? They are all platform businesses. They know they can go beyond their industry segments....
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Amazon: How the Worlds Most Relentless Retailer will Continue to Revolutionize Commerce
Miya KnightsCurrent price €71.27Original price €80.99Amazon - one of the world's most valuable companies - is worth more than Walmart, Netflix, Target, Nike and Costco combined. What are the secrets t...
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The Next Rules of Work: The Mindset, Skillset and Toolset to Lead Your Organization through Uncertainty
Gary A. BollesCurrent price €71.27Original price €80.99Organizations, managers and workers still have an Industrial Era mindset towards work. How can leaders guide individuals and organizations to solve...
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Video Marketing: Create Engaging Video Campaigns to Drive Brand Growth and Sales
Jon MowatCurrent price €71.27Original price €80.99In a 'video first' world, video is one of the most effective tools marketers can use to raise brand awareness, engage consumers, drive website traf...
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How to Future: Leading and Sense-making in an Age of Hyperchange
Madeline AshbyCurrent price €58.07Original price €65.99Approach the future as a conversation, not a declaration. How can you be prepared for what's next when emerging trends constantly threaten to turn...
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Learning Analytics: Using Talent Data to Improve Business Outcomes
Cristina HallCurrent price €97.67Original price €110.99Effective evaluation and measurement of learning and development initiatives is critical to maximise the impact of training, identify gaps for impr...
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Radical Business Model Transformation: How Leading Organizations Have Successfully Adapted to Disruption
Alexander ZimmermannCurrent price €97.67Original price €110.99How can organizations complete a major business model transformation and how can leaders successfully guide their business through this radical shi...
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What Philosophy Can Teach You About Being a Better Leader
Alison ReynoldsCurrent price €58.07Original price €65.99For decades, we have looked to management theorists, organizational psychologists and economists to tell us how we can squeeze the most out of peop...
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E-Commerce Website Optimization: Why 95% of Your Website Visitors Don''t Buy, and What You Can Do About it
Dan Croxen-JohnCurrent price €71.27Original price €80.99Conversion rate optimization (CRO) is about understanding people and behaviour, not simply website visits. This book is an all-encompassing guide t...
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Mastering Uncertainty: How to Thrive in an Unpredictable World
Csaba KonkolyCurrent price €15.75Original price €17.50'Mandatory reading. Not just for company founders and leaders, but for anyone wanting to succeed in our ever-changing world.' Keith FerrazziWhat se...
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Humans at Work: The Art and Practice of Creating the Hybrid Workplace
Anna TavisCurrent price €84.47Original price €95.99Is your organization strategically prepared for the digital and distributed workplace? Technology, data analytics and artificial intelligence alre...
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Mission: How the Best in Business Break Through
Michael HaymanCurrent price €15.40Original price €17.50Current price €15.40Original price €17.50Save 12% -
Data-Driven HR: How to Use AI, Analytics and Data to Drive Performance
Bernard MarrCurrent price €99.89Original price €110.99How can HR professionals utilize and leverage their organization's data effectively, with the use of AI, for more talent attraction, better employe...
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