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The True Value of CSR: Corporate Identity and Stakeholder Perceptions

English

By considering the importance of Corporate Social Responsibility (CSR) as a business paradigm but also as a growing scepticism about it's outcomes, The True Value of CSR answers questions about true value behind this concept, motivations of firms embedding CSR in their core strategies and a capacity of CSR to make a real difference on the market. See more
Current price €92.69
Original price €102.99
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Product Details
  • Dimensions: 140 x 216mm
  • Publication Date: 19 Dec 2014
  • Publisher: Palgrave Macmillan
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9781137433183

About

Barbara Fryzel is Associate Professor of Management at the Jagiellonian University Poland and an economist. She was an Honorary Research Fellow at the University College London in 2006-2008 and is a laureate of the fellowship program of the Foundation for Polish Science. She is also a management practitioner working previously with British Petroleum Royal Ahold and CBRE.

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