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Direct Sales and Direct Faith in Latin America

English

By (author): P. Cahn

Since 1990, direct sales have attracted over two million recruits in Mexico and are characterized by a belief in the power of positive thinking. Through an ethnographic portrait, Peter S. Cahn demonstrates that the quasi-religious commission of self-empowerment accounts for the explosive growth of commission-based sales in the developing world. See more
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Product Details
  • Dimensions: 140 x 216mm
  • Publication Date: 28 Apr 2011
  • Publisher: Palgrave Macmillan
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9780230112490

About P. Cahn

PETER S.CAHN Director of Faculty Development and Diversity at Boston University USA.

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