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A01=Müge Özman
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Strategic Management of Innovation Networks

English

By (author): Müge Özman

Suitable for a one- or two-semester course for undergraduate and graduate students, this interdisciplinary textbook explains the diverse aspects of innovation and social networks, which occupy a central place in business and policy agendas. Its unified approach presents networks as nested systems that can span organisations, industries, regions, and markets, giving students a holistic perspective and reducing the amount of effort required to learn the theoretical framework for each layer. With engaging real-world examples, the text also provides a practical guide on how to manage networks to increase innovation and improve performance. Topics covered include forming teams to foster creativity, selecting partners and leveraging partnerships for learning, managing organisational change, and sponsoring technologies in communities. Students will learn the metrics used in social network analysis and how they are interpreted and applied. Suggested reading lists and online resources offer opportunities for further review and practice. See more
Current price €29.25
Original price €32.50
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A01=Müge ÖzmanAge Group_UncategorizedAuthor_Müge Özmanautomatic-updateCategory1=Non-FictionCategory=KJHCategory=KJVCOP=United KingdomDelivery_Delivery within 10-20 working daysLanguage_EnglishPA=In stockPrice_€20 to €50PS=Activesoftlaunch
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Product Details
  • Weight: 720g
  • Dimensions: 174 x 247mm
  • Publication Date: 08 Mar 2017
  • Publisher: Cambridge University Press
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9781107416796

About Müge Özman

Müge Özman is Professor of Management at Institut Mines-Télécom Paris. She has participated in major projects funded by the European Union and worked with a variety of both small and large companies on innovation-related projects.

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