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Shikake: The Japanese Art of Shaping Behavior Through Design

English

By (author): Naohiro Matsumura

Following The Little Book of Hygge, The Gentle Art of Swedish Death Cleaning and other bestsellers, Shikake introduces the latest example of practical wisdom from abroad: shikakeology, a phenomenon sweeping Japan. Naohiro Matsumurarenowned as the founder of the study of shikake, the Japanese word for devicehas devised a new approach to design as astonishingly simple in its logic as it is sophisticated in its psychology. For example:

a staircase painted like piano keys prompts people to exercise

a symbol of a shrine placed in a public square discourages vandalism

Combining traditional Japanese aesthetics with the lessons of behavioural economics, Matsumura presents a tool kit for literally anyone who wants to create their own mindful designsand reveals how shikakes can help us address big challenges, including even climate change. Mind-bending yet elegant, Shikake will inspire readers to appreciateand transformthe analogue world around them.

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Current price €16.99
Original price €19.99
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Product Details
  • Weight: 318g
  • Dimensions: 147 x 218mm
  • Publication Date: 20 Nov 2020
  • Publisher: WW Norton & Co
  • Publication City/Country: United States
  • Language: English
  • ISBN13: 9781631497810

About Naohiro Matsumura

Naohiro Matsumura is a professor in the Graduate School of Economics at Osaka University. He lives in Osaka Japan.

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