Theories and Practices in Tourism, Marketing and Management
English
This book, Theories and Practices in Tourism, Marketing and Management, is a testament to rigorous scientific inquiry in the realm of tourism and hotel management. It stands as an essential reference for scholars and industry leaders engaged in cutting-edge research and practical applications within these fields. With a focus on the dynamic intersections of tourism, marketing, and management, this volume illuminates critical issues and contemporary challenges. It endeavors to bridge theoretical insights with practical solutions, offering a comprehensive perspective enriched by the latest advancements in international literature and research areas.
See more