The Luxury Market in Brazil: Market Opportunities and Potential

Name: The Luxury Market in Brazil: Market Opportunities and Potential
Brand: Palgrave Macmillan
SKU: 9781137432544
Price: 50.39 EUR
Availability: InStock

★★★★★

English

By (author): C. Diniz

The Luxury Market in Brazil provides a holistic and practitioners approach to luxury marketing in Brazil. The book analyses the key challenges and opportunities facing luxury brands, while providing an insight into the skills and competencies to develop and implement effective luxury marketing strategies that are specific to the market in question. See more

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Product Details

Dimensions: 140 x 216mm
Publication Date: 12 Jun 2014
Publisher: Palgrave Macmillan
Publication City/Country: United Kingdom
Language: English
ISBN13: 9781137432544

About C. Diniz

Claudio Diniz is the Vice-Coordinator for the Luxury Commission at the French Chamber of Commerce Brazil the Coordinator of the MBA in Luxury Management at two Universities in Brazil and is the CEO at Maison du Luxe a consultancy specializing in events management expertise. He writes a monthly column on luxury trends and insights for Luxus Magazine and is author of O Mercado do Luxo no Brasil: Tendências e Oportunidades (Seoman). Claudio holds an MBA in Luxury Management from Faap University in São Paulo Brazil and has studied at the London College of Fashion UK and ESSEC Business School France

The Luxury Market in Brazil: Market Opportunities and Potential

Product Details

About C. Diniz

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