International Business

This book shows that sustainable development should be analysed and managed as an innovation journey in which social, technological, political and ...

Leadership has never been more important to the cultural industries. The arts, together with museums and heritage sites, play a vital part in keepi...

Leadership has never been more important to the cultural industries. The arts, together with museums and heritage sites, play a vital part in keepi...

This indispensable study offers an in-depth analysis of advertising in developing and emerging economies as they join the global market and seek to...

This indispensable study offers an in-depth analysis of advertising in developing and emerging economies as they join the global market and seek to...

The issue of human rights, in the context of corporate social responsibility, is normally taken to relate to concern about exploitation in the supp...

It is no secret that Europe is currently undergoing a major economic and social crisis, so it is essential says Dimitris Chorafas that leaders of i...

Questions of the social implications of biotechnology and biological exchange (the extraction of human tissues such as blood, skin and organs for t...

Emerging markets, like many countries in sub-Saharan Africa present evident opportunities for products and services companies. Many organisations s...

The ability to connect theoretical macroeconomics to the analysis of the economic and political performance of a given country is an essential skil...

A third of the world's entrepreneurial activity is driven by women. With the mass movement of people now commonplace, the role of female entreprene...

This edited volume constitutes the first available comprehensive business history of Latin America available in English. It offers a unique synthes...

Religious affiliation and religiosity of consumers can give rise to a differentiation of marketing strategy and marketing mix. They influence the v...

The edited volume presents the conference proceedings from the Sustainability, Economics, Innovation, Globalisation and Operational Psychology Conf...

Empowering the UN Security Council: Reforms to Address Modern Threats provides an in-depth analysis of the challenges and opportunities associated ...

There is a false assumption that the systemic corruption that exists in significant parts of sub-Saharan Africa is crippling enough to dominate any...

This open access book pertains to the International Conference on Cultural Tourism Advances, held on June 27 and 28, 2023, at KU Leuven, Belgium. I...

Over the decades, academic literature has too often neglected the complexities and diversity of the African continent and the challenges faced by b...