International Business
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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand
Al RiesCurrent price €16.19Original price €17.99This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding...
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The Cultural Mindset: Managing People Across Cultures
Afsaneh NahavandiCurrent price €127.79Original price €141.99The phenomenon of global organizations reminds us that cross-cultural management is more prevalent than ever. While it may not be possible to devel...
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SEO for Screen Printers: Become the Top-Ranked Shop in Your Area
Scott OrthCurrent price €26.39Original price €29.99Current price €26.39Original price €29.99Save 12% -
From Idea to Enterprise: A Guide to Launching and Succeeding in Your Own Business
Oscar MosesCurrent price €23.32Original price €26.50Current price €23.32Original price €26.50Save 12% -
Chinese Debt Capital Markets: An Emerging Global Market With Chinese Characteristics
Ronald W AndersonCurrent price €157.51Original price €178.99With the deepening of China's reform and opening up, and the sustained development of the Chinese economy, the Chinese bond market has become an im...
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International Supply Chain Relationships: Creating Competitive Advantage in a Globalized Economy
Patrick DalyCurrent price €141.67Original price €160.99Multinational corporations have developed networks of production that stretch across the globe. They have done this in order to maximize their ab...
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Handbook of Research on Cross-culture Business and Management
Vernon PressCurrent price €39.59Original price €44.99Current price €39.59Original price €44.99Save 12% -
Understanding Entrepreneurship in Sub-Saharan Africa: A Venture-Ship Approach
Springer International Publishing AGCurrent price €137.69Original price €152.99This edited volume provides a comprehensive and up-to-date understanding of the challenges and opportunities facing entrepreneurs in sub-Saharan Af...
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The Everything War: Amazons Ruthless Quest to Own the World and Remake Corporate Power
Dana MattioliCurrent price €25.65Original price €28.50Riveting and explosive. This is the business story of our time.Christopher Leonard, New York Times Bestselling Author of Kochland and The Lords of ...
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International Business Law and the Legal Environment: A Transactional Approach
Larry A. DiMatteoCurrent price €73.79Original price €81.99The fourth edition of International Business Law and the Legal Environment: A Transactional Approach gives business and law students a clear unders...
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The Routledge Companion to European Business
Taylor & Francis LtdCurrent price €206.09Original price €228.99International Business is a well-established research field, in which regionalisation has recently gained significant prominence. Europe comprises ...
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The Art of Leadership through Public Relations: The Future of Effective Communication
Patrik SchoberCurrent price €23.32Original price €26.50The pandemic, the war in Ukraine and the increasing pace and impact of climate change have brought significant new challenges to leaders of nations...
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The House of Gucci [Movie Tie-in] UK: A True Story of Murder, Madness, Glamour, and Greed
Sara Gay FordenCurrent price €13.27Original price €15.99SOON TO BE A MAJOR MOTION PICTURE from director Ridley Scott, starring Lady Gaga and Adam DriverThe sensational true story of murder, madness, glam...
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The House of Gucci [Movie Tie-in] UK: A True Story of Murder, Madness, Glamour, and Greed
Sara Gay FordenCurrent price €13.27Original price €15.99SOON TO BE A MAJOR MOTION PICTURE from director Ridley Scott, starring Lady Gaga and Adam DriverThe sensational true story of murder, madness, glam...
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Essentials of Global Marketing
Della PerezCurrent price €71.09Original price €78.99Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entir...
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Communicating Climate: How to Transmit Your Climate Message and Avoid Greenwashing
Eleanor RossCurrent price €25.65Original price €28.50Businesses can no longer afford to stick their heads in the sand. The time to act is now. Cities are becoming unliveable, triggering migration patt...
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Corporate Sustainability: The New Pillar of the Circular Economy
Nova Science Publishers IncCurrent price €116.09Original price €128.99The current logic of the market economy consists of extracting, producing, consuming and discarding. The efforts made to reduce the negative enviro...
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U.S.- EU Regulatory Cooperation
Nova Science Publishers IncCurrent price €67.49Original price €74.99The United States and the European Union (EU) economic relationship is the largest in the world -- and it is growing. The modern U.S.-European econ...
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Über die heutige Weltwirtschaft
Carlos Eduardo Daly GimónCurrent price €66.87Original price €75.99Current price €66.87Original price €75.99Save 12% -
Sobre a economia global contemporânea
Carlos Eduardo Daly GimónCurrent price €66.87Original price €75.99Current price €66.87Original price €75.99Save 12% -
The 30 Day MBA in International Business: Your Fast Track Guide to Business Success
Colin BarrowCurrent price €18.25Original price €21.99From supply chain management to entrepreneurship and social responsibility, The 30 Day MBA in International Business provides a comprehensive insig...
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21st Century Business Icons: The Leaders Who Are Changing our World
Sally PercyCurrent price €56.09Original price €65.99SHORTLISTED: Business Book Awards 2024 - Business Journey Category From the stratospheric success of Jeff Bezos to the secret genius of Satoshi Na...
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Emerging Markets: Strategies for Competing in the Global Value Chain
Robert GrosseCurrent price €44.99Original price €49.99The traditional dominance of international markets by companies from the US, Western Europe and Japan can no longer be taken for granted. Emerging ...
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Double Your Income: Stepping Up Your Accounting FIrm''s Bottom Line
Mark LloydbottomCurrent price €37.34Original price €44.99Current price €37.34Original price €44.99Save 17%