Media, Information & Communication Industries

This new almanac will be your ready-reference guide to the e-commerce & Internet business worldwide! You'll get all of the data you need, incl...

The music industries are fuelled by statistics: sales targets, breakeven points, success ratios, royalty splits, website hits, ticket revenues, lis...

Documentary film can encompass anything from Robert Flaherty's pioneering ethnography Nanook of the North to Michael Moore's anti-Iraq War polemic ...

Step into the future of business with this essential guide to the digital economy, where network effects and data-driven strategies are rewriting t...

The electronic age is bringing sweeping changes to the world of entertainment, media and publishing. This book covers these exciting developments ...

At the turn of the century the term "gamification" was introduced as a concept to understand the process of using game mechanics in "non-game" cont...

Cut through the noise and unlock the transformational power of conversational AI In the newly revised second edition of Age of Invisible Machines, ...

The electronic age is bringing sweeping changes to the world of entertainment, media and publishing. This book covers these exciting developments ...

This is a book about global communication and equity. It comes as the world of media and communication has drastically changed. The fundamental iss...

This book is an in-depth analysis of participatory worlds, practices beyond the mainstream models of content production and IP management that allo...

Vital to businesses of all types, the fields of advertising, marketing and branding are covered in-depth in this important volume, from advertising...

In Creative Writing Scholars on the Publishing Trade: Practice, Praxis, Print, Sam Meekings and Marshall Moore, along with prominent scholar-practi...

Vital to businesses of all types, the fields of advertising, marketing and branding are covered in-depth in this important volume, from advertising...

This book reflects on the role of social media in the past two decades in Southeast Asia. It traces the emergence of social media discourse in Sout...

Primarily based on a transnational study of college students' net-radio consumption practices, this book uncovers two types of audiences (radio onl...

Contemplating studying media? This handy text will tell you everything you need to know! Beginning with the definition and history of media studies...

Plunkett’s InfoTech Industry Almanac presents a complete analysis of the technology business, including hardware, software, networks, computers, pe...

A behind-the-scenes, in-depth look at the making of one of the greatest sonic masterpieces and most commercially successful albums of all time. ...

"A wide-ranging inquiry into an important area of contemporary scholarly interest, and also an engaging, well written and intelligently conceived ...

Your complete and accessible guide to all aspects of digital marketing, from tools and channels to strategy, planning and marketing management. Thi...

Contemplating studying media? This handy text will tell you everything you need to know! Beginning with the definition and history of media studies...

Over the last two decades, following major conflicts in Kuwait, Kosovo, Afghanistan, and Iraq, Americans began to participate more actively than ev...

A thrilling deep dive into the creation of the revered PlayStation RPG. Comprising over thirty interwoven voices, this beautifully produced book o...

Italian cinema triumphed globally in the 1960, with directors such as Rossellini, Fellini, and Leone, and actors like Sophia Loren and Marcello Mas...

Streitmatter tells the stories of dissident American publications and press movements of the last two centuries, and of the colorful individuals be...

Your complete and accessible guide to all aspects of digital marketing, from tools and channels to strategy, planning and marketing management. Thi...

Advertising Management in a Digital Environment: Text and Cases blends the latest methods for digital communication and an understanding of the glo...

The financial crisis of 2007-08 shook the idea that advanced information and communications technologies (ICTs) as solely a source of economic reju...

What accounts for the growing income inequalities in Silicon Valley, despite huge technological and economic strides? Why have the once-powerful la...

Over the last two decades, following major conflicts in Kuwait, Kosovo, Afghanistan, and Iraq, Americans began to participate more actively than ev...

Territories of Profit compares Dell Computer, the dominant computer manufacturer of the late twentieth century, and G. F. Swift, the leading meatpa...