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A01=Bobby Hundreds
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NFTs Are a Scam / NFTs Are the Future: The Early Years: 2020-2023

English

By (author): Bobby Hundreds

Bobby Hundreds has spent twenty years building his streetwear company, The Hundreds, to be as much a community as a brand. So when Bobby discovered NFTs in 2020, he knew that the technology had the makings of a revolution. Now fans could not only directly support artists and creators but also have a genuine stake in the success of the work. Here, Bobby saw a way for the Hundreds community to participate in the brand as never before. But was this a good idea? Are NFTs truly the future of creativity? Or just a fad? Are they a scam? Maybe they are all those things. In NFTs Are a Scam / NFTs Are the Future, Bobby digs deep into these questions and more: Are NFTs fashion? A cult? Already over? Just beginning? None of the answers are simple, and Bobby works through each with the thoughtfulness and hard-earned insight that have made him a fervently sought-after voice in conversations about creativity, commerce, and community in the digital age. Over the course of just a few years, NFTs have been celebrated and derided; fortunes have been made and lost, empires built and toppled, and Bobby has been, and remains, in the thick of it. For the reader sitting on a collection of NFTs, this is an obvious must-read. For those wondering whats been going on - and why its worth paying attention to - it is the perfect primer. See more
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Product Details
  • Weight: 276g
  • Dimensions: 126 x 201mm
  • Publication Date: 17 Jun 2024
  • Publisher: St Martin's Press
  • Publication City/Country: United States
  • Language: English
  • ISBN13: 9781250335821

About Bobby Hundreds

Bobby Kim also known as Bobby Hundreds is the author of This Is Not a T-Shirt. He is an illustrator a documentarian a designer and a writer. In 2003 he cofounded The Hundreds a global men's streetwear brand and editorial platform with Ben Shenassafar and a few hundred bucks. Bobby lives in Los Angeles with his wife and two sons.

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