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Win With Strategy

Paperback | English

By (author): Dr Max McKeown

Strategy is the power to shape the future. It is our ability to understand the game that is being played and then how to play it. We are all strategic. Yet, some are more strategic than others and some are more successful with their strategies.

In Win With Strategy, the Penguin Business Expert guide, Dr. Max McKeown reveals his practical guidance on how to create a winning strategy. He explores the strategies that have been used throughout history to beat the odds, break cycles of embedded behaviour, find the right levers to pull, angles to play, loopholes to exploit and reinvent the rules of the game. McKeown''s experience, from more than fifteen years working as an industry-leading behavioural strategic coach, will help you learn from these models to develop your own strategic superpowers.

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Current price €12.47
Original price €15.99
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Will deliver when available. Publication date 24 Mar 2022

Product Details
  • Format: Paperback
  • Dimensions: 129 x 198mm
  • Publication Date: 24 Mar 2022
  • Publisher: Penguin Books Ltd
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9780241434611

About Dr Max McKeown

Dr. Max Mckeown is a world-leading behavioural strategic coach. He is the author of The Strategy Book which was the winner of the Commuter Read at the Chartered Management Institute Book of the Year 2013 and Amazon''s Best Business Books of 2012. He is also the author of The Innovation Book Adaptability: The Art of Winning in an Age of Uncertainty and four other books. He works with a range of global clients including Toyota Microsoft and Virgin and is a popular keynote speaker at conferences worldwide.

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