Semantics, Discourse Analysis, etc

Introduction to Multimodal Analysis is a unique and accessible textbook that critically explains this ground-breaking approach to visual analysis. ...

This volume presents cutting edge linguistic research across the fields of syntax, semantics, morphology, translation studies, language acquisition...

DEMAGOGUERY AND DEMOCRACY is a brief, incisive guide to what demagogues (those who gain power by exploiting prejudice and eschewing rational argume...

This volume draws on insights from a range of theoretical perspectives to explore objects, agreement, and their intersecting angles, based on novel...

The book presents two fundamental theories that characterize the cultural-historical perspective in cognitive semantics: the Four-Level Theory of C...

The aim of the volume is to show in which sense the study of culture, literature and the arts can contribute to a better understanding of human cog...

Want to use Critical Discourse Analysis, but not sure where to start? This book is the complete toolkit you need. Each chapter presents distinct c...

Want to use Critical Discourse Analysis, but not sure where to start? This book is the complete toolkit you need. Each chapter presents distinct c...

Supporting you with varied features throughout, this intriguing new book provides a foundational understanding of politics and protest before focus...

Supporting you with varied features throughout, this intriguing new book provides a foundational understanding of politics and protest before focus...

Econarratives are all around us, describing and shaping human interactions with other species and the physical environment. This book provides a fo...

In Rhetoric, Poetics, and Literary Historiography, Stefan H. Uhlig offers a new account of the emergence of literary studies. Most histories of the...

A Multimodal Analysis of Picture Books for Children goes beyond the relation between the representation of reality and language alone; instead, it ...

In this book, Elizabeth C. Tomlinson offers a rich analysis of the ways that rhetorical principles inform the world of work. With in-depth, engagin...

This book examines a challenging problem at the intersection of theoretical linguistics and the psychology of language: the interpretation of gradi...

This book examines developments in the use of the present perfect and the preterite in Late Modern and contemporary English, with a focus on Americ...

Bilderverrätselungen in der Werbung basieren auf einer paradoxen Wirkungsweise: Statt Widerstände in der Kommunikation zu umgehen, bauen sie Widers...

Perfekt unperfekt? Auf Hochglanz polierte Gestaltung erscheint uns manchmal distanziert, umgekehrt kann eine rasch hingeworfene Linie oder eine ver...

Die Frühe Neuzeit ist bekannt dafür, dass sich die Kontrahenten in konfessionellen Streitfragen gegenseitig heftig attackierten. Ein herausragender...

The term 'hybridity' has been around for a long time and, for most of its history of use, has been pressed into the most disparate - and often dubi...

E-mail is a common medium of communication in academic settings, and its informal nature has given rise to unique discourse strategies that can adv...