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Selected Colleen Hoover Books at €9.99c | In-store & Online
Selected Colleen Hoover Books at €9.99c | In-store & Online
A32=Alejandro Pérez-Ferrant
A32=Alfonso Vargas-Sanchez
A32=Anne-Mette Hjalager
A32=Brent Ritchie
A32=D Parra López
A32=Dawn Gibson
A32=Geoff Southern
A32=James Wilson
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B01=Alfonso Vargas-Sanchez
B01=Luiz Moutinho
Category1=Non-Fiction
Category=KJM
Category=KNSG
COP=United Kingdom
Delivery_Delivery within 10-20 working days
Language_English
PA=Available
Price_€20 to €50
PS=Active
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Strategic Management in Tourism

English

This comprehensive textbook has, at its core, the importance of linking strategic thinking with action in the management of tourism. It provides an analytical evaluation of the most important global trends, as well as an analysis of the impact of crucial environmental issues and their implications. Fully updated throughout, this new edition: -Covers forecasting, functional management and strategic planning; -Includes extra chapters to incorporate a wider spread of important topics such as sustainability, authenticity and crisis management; -Contains pedagogical features throughout, such as learning objectives, questions and case studies to aid understanding Now in its third edition, and reviewing the major factors affecting international tourism management, this well-established student resource provides an essential overview of strategic management for students and professionals in the tourism sector. See more
Current price €47.69
Original price €52.99
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A32=Alejandro Pérez-FerrantA32=Alfonso Vargas-SanchezA32=Anne-Mette HjalagerA32=Brent RitchieA32=D Parra LópezA32=Dawn GibsonA32=Geoff SouthernA32=James WilsonAge Group_Uncategorizedautomatic-updateB01=Alfonso Vargas-SanchezB01=Luiz MoutinhoCategory1=Non-FictionCategory=KJMCategory=KNSGCOP=United KingdomDelivery_Delivery within 10-20 working daysLanguage_EnglishPA=AvailablePrice_€20 to €50PS=Activesoftlaunch
Delivery/Collection within 10-20 working days
Product Details
  • Weight: 1100g
  • Dimensions: 189 x 246mm
  • Publication Date: 26 Feb 2018
  • Publisher: CABI Publishing
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9781786390240

About

Luiz Moutinho (Edited By) (BA MA PhD FCIM) was Professor of BioMarketing and Futures Research at DCU Business School Dublin City University in Ireland. Previously and for 20 years he was appointed Foundation Chair of Marketing at the Adam Smith Business School University of Glasgow Scotland. In 2017 he received a degree of Professor Honoris Causa from the University of Tourism and Management Skopje FY Republic of Macedonia. Professor Moutinho completed his PhD at the University of Sheffield in 1982. He has since held posts at Cardiff Business School University of Wales College of Cardiff and in the USA (Cleveland State University Northern Arizona University California State University) as well as Visiting Professorship positions at numerous universities in China Lithuania Austria New Zealand Denmark Slovenia Portugal Hungary Taiwan Brazil Colombia and Cyprus. He is the Founding Editor-in-Chief of the Journal of Modelling in Management (JM2) as well as associate editor for four other journals and sits on the Editorial Boards of another 46 international academic journals. He has over 140 articles published in refereed academic journals 30 books and more than 9900 academic citations. Professor Moutinho's areas of research interest encompass bio-marketing neuroscience in marketing EMOWEAR evolutionary algorithms human-computer interaction the use of artificial neural networks in marketing modelling consumer behaviour marketing futurecast and tourism and marketing. Alfonso Vargas-Sánchez (Edited By) Alfonso Vargas-Sánchez is the promoter and Editor-in-Chief of Enlightening Tourism: A Pathmaking Journal (ET) launched in 2011 and indexed in many repositories and scientific databases. Dr. Vargas-Sánchez's main research interests are in the Strategic Management discipline and in the tourism industry both in companies and in destinations. At present he is a full professor at the University of Huelva where he has been distinguished with the 2002/2003 Teaching Excellence Diploma and the 2006/2007 Teaching Excellence & Quality Award as a member of an online teaching group. Since 2004 he heads the Research Group named Innovation and Development Strategies in Tourist Firms (GEIDETUR) included in the Andalusian Government's Plan of R&D&I. Prof. Vargas-Sánchez has carried out academic activities both in researching and teaching in different Universities and higher education institutions around the world in the five continents. Nowadays he serves as Visiting Professor in the UK at the York St John Business School and the School of Business and Entrepreneurship of the RAU (where in addition he is a member of its Advisory Board) and in the University of the Algarve (Portugal) where he also is invited researcher and has been member of its General Council. Additionally he collaborates with the Agency for Assessment and Accreditation of Higher Education in Portugal as external expert. He has served in several positions in the University of Huelva where he is Full Professor but in addition he leads the Spanish-Portuguese Network of Researchers on Tourism (REINTUR).

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