Service Industries

Hospitality Marketing is an introductory textbook which shows readers how to apply the principles of marketing within the hospitality industry.The ...

After the collapse of the Soviet bloc in 1989, Fidel Castro announced the beginning of aSpecial Period for Cuba. During this time, the Cuban govern...

Spa resorts were a favoured destination for affluent seekers after health and comfortable leisure in opulent surroundings from the seventeenth to t...

Today, death is being reconceptualised around the world as heritage, replete with material markers and intangible performances. These heritages of ...

Within leisure studies there is a growing awareness and intensifying conscience about the potential environmental threat posed by the continued and...

This book provides a holistic and accessible approach to sustainable fashion management. It offers an interdisciplinary and practical outlook, comb...

This volume serves to expand theory-driven understandings of active sport tourism by showcasing five empirical studies examining a variety of activ...

This book provides a holistic and accessible approach to sustainable fashion management. It offers an interdisciplinary and practical outlook, comb...

Not all World Heritage Sites have people living within or close by their boundaries, but many do. The designation of World Heritage status brings a...

During the past twenty years, the field of nonprofit management has grown significantly in terms of the number of nonprofit organizations, number o...

2018 Pest Control for Professional Turfgrass Managers contains the latest information on pesticides used to control turfgrass pests. This volume co...

In recent years, resilience theory has come to occupy the core of our understanding and management of the adaptive capacity of people and places in...

Management of Sports Development is the first book to offer a holistic approach to a field which has been growing in importance for some years. Alt...

This book provides a comprehensive overview and examination of the international aspect of Events Management and the many challenges and complicati...

Global sports events are rarely far from the public eye. Such mega-events are about much more than the sporting competitions themselves. They entai...

This book looks at service innovation, service industries, and innovation performance in services.It seeks a broader explanation and understanding ...

This book delves into neighborhood branding by looking at the City of Orlando and the identities that set each neighborhood apart from others.Orlan...

This book explores the lived experience of cultural entrepreneurship examining the challenges associated with cultural labour including the insecur...

Fashion buying and merchandising has changed dramatically over the last 20 years. Aspects such as the advent of new technologies and the changing n...

The new fifth edition of Ecotourism focuses on an array of economic, social and ecological inconsistencies that continue to plague ecotourism in th...

The scientific and technological advances that influence the protection of cultural heritage are developing at an ever-increasing pace. Systems to ...

There is no area of business that is more dramatically affected by the explosion of web-based services delivered to computers, PDAs and mobile phon...

The book focuses on the processes of urban restructuring, power relations and the political economy of touristic authenticity.Through an in-depth a...

This edition stresses some critical reflectons regarding security policies before and during Sport Events in our contemporary era of generalized in...