Small Businesses & Self-employed

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100M entrepreneur and co-fou...

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100M entrep...

Political and financial upheaval is not a new phenomenon from the tulip bulb bubble in the Netherlands in the seventeenth century to Black Monday ...

This revised second edition of the best-selling handbook provides practical, actionable insights on how to establish a successful photography busin...

First published in 1997, the authors of the present volume provide brand new insights and empirical findings in the field of entrepreneurship and s...

This book explores the new product development process of firms developing frugal innovation for the base-of-the-pyramid (BOP) markets in developin...

The rapidly changing market environment in China requires more research to understand fully the empirical processes of management practice and the ...

This title was first published in 2000: Since 1998, there have been many diagnoses, studies and theories attempting to explain the East Asian econo...

This book presents a comprehensive exploration of contemporary issues in corporate governance and sustainability within the Malaysian context. Auth...

This book is about the lack of inclusion in the startup ecosystem for women entrepreneurs in India as well as the world due to which the challenges...

ALL-NEW SECOND EDITION COMING APRIL 2021!  This book is like having coffee with an award winning marketing expert.   Most business guidebook...