A01=Wang Shaoqiang
Age Group_Uncategorized
Age Group_Uncategorized
Author_Wang Shaoqiang
automatic-update
Category1=Non-Fiction
Category=AKC
color application
color blend
color combination
color design
color harmony
color in branding
color in space
color palettes
color psychology
color theory
color tint
color usage
complementary colors
COP=Spain
creative design
Delivery_Pre-order
design aesthetics
design education
design principles
eq_art-fashion-photography
eq_bestseller
eq_isMigrated=2
eq_nobargain
eq_non-fiction
forthcoming
gradient
Language_English
linear gradient
PA=Not yet available
Price_€20 to €50
PS=Forthcoming
softlaunch
visual communication
Product details
- ISBN 9788410650084
- Dimensions: 190 x 250mm
- Publication Date: 30 Jun 2026
- Publisher: Hoaki
- Publication City/Country: ES
- Product Form: Hardback
- Language: English
Secure
checkout
Fast Shipping
Easy returns
This graphic reference book about colour gradient usage by best- selling author Wang Shaoqiang will help design students and professionals acquire the essential knowledge needed to master the art of gradient design.
This colour design book by best-selling editor Wang Shaoqiang collects essential knowledge and inspiration for mastering the art of colour blending. Intended for both design students and professionals, it shows readers how effective colour blending can influence perception and the emotions and separate a brand from its competitors. A handy graphic reference work, the book will help readers learn how to harness the potential of different colour fusions, which can help businesses to define a strong and recognisable brand identity. Readers will also acquire a solid understanding of the colour wheel theory and use, which will assist them in making informed colour choices regarding visual impact and legibility and creating powerful designs that effectively express the symbolic associations and psychological effects of colours. The book contains interviews with cutting-edge design studios and design projects with various colour combinations as best practice examples of gradient design. Combining theoretical knowledge with practical inspiration, it will serve as a one-of-a-kind point of reference to help breathe life and colour into your design projects.
Wang Shaoqiang is a best-selling author, professor at the Guangzhou Academy of Fine Arts in China, and doctoral supervisor at the College of the Arts and Humanities of the Macau University of Science and Technology. A prolific editor whose titles focus on design, art, and lifestyle, he has lectured at numerous universities, design academies and organisations and has been a jury member for China’s most prestigious design and illustration awards.
