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A01=Fred Vogelstein
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Dogfight: How Apple and Google Went to War and Started a Revolution

Paperback | English

By (author): Fred Vogelstein

Behind the bitter rivalry between Apple and Google - and how an epic battle is reshaping the way we think about technology.

The deathmatch between Apple and Google is not just a story of corporate competition - it's a dramatic saga of a friendship gone sour, of trust and agreements betrayed, of visionaries Steve Jobs and his successor Tim Cook versus Larry Page, Sergey Brin, and Eric Schmidt. This is a story of bickering, backstabbing, poaching and paranoia, of hardware versus software and patents versus products.

After more than a decade of reporting on this rivalry, Fred Vogelstein has incredible access to the boardroom conversations, unofficial reactions, outbursts, personalities, deals, lawsuits and allegations that have shaped how we use these products.

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A01=Fred VogelsteinAge Group_UncategorizedAuthor_Fred Vogelsteinautomatic-updateCategory1=Non-FictionCategory=KNTXCOP=United KingdomDelivery_Pre-orderFormat=BCFormat_PaperbackLanguage_EnglishPA=Temporarily unavailablePrice_€10 to €20PS=Activesoftlaunch

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Product Details
  • Format: Paperback
  • Weight: 360g
  • Dimensions: 153 x 234mm
  • Publication Date: 12 Nov 2013
  • Publisher: HarperCollins Publishers
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9780007524969

About Fred Vogelstein

Fred Vogelstein has reported on the technology world's greatest rivalry for more than a decade and enjoys rare access to its major players. He is a contributing editor at Wired magazine where he writes about the world of high-tech business and finance. His writing has appeared in Fortune magazine the New York Times Magazine and the Wall Street Journal.

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