Innovation in Magazine Media 2016-2017 World Report
English
Highlights of the Innovation 2016-17 World Report include: - Ad formats and creativity, from innovation, ad blocking and viewability to fraud - Content innovation, with a microscope on media hubs and distribution models - Micro-payments - more please - Mobile and advertising - small data, not just BIG data, it''s very important too - Structured journalism - what is it? - What''s new, what''s cool/sick/awesome/weird, including: virtual reality, podcasting (again) and just really neat advertising - Video, video and more about video with an emphasis on cost-effective video production (i.e. not just for behemoth companies...)
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Current price
€128.69
Original price
€142.99
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