Preparing Effective Business Plans: An Entrepreneurial Approach, Global Edition
English
By (author): Bruce Barringer Carletta N. Artis
For undergraduate and graduate courses in entrepreneurship
This book is for the future entrepreneur who wants to understand the critical issues and feasibility of developing a business venture, while developing an extensive business plan.
Teaching and Learning Experience
This text will provide a better teaching and learning experiencefor you and your students. Heres how:
- Focus on the Front End of the Entrepreneurial Process: The entrepreneurial process is discussed and defined as part of the comprehensive business plan process.
- Give Students a Solid Point of Reference: A business plan, for a fictitious company name Prime Adult Fitness, is built throughout the course of the book.
- Present Special Insights on Presenting and Writing a Business Plan: The book provides tips and suggesting for presenting a business plan with confidence
Current price
€51.29
Original price
€56.99
Delivery/Collection within 10-20 working days