Social franchising represents a third generation form of franchising development, after trade-name and business-format franchising. At the intersection of social enterprise and micro finance literatures, this book reviews a variety of social franchising formats across a number of developing countries.
See more
Current price
€50.39
Original price
€55.99
Save 10%
Delivery/Collection within 10-20 working days
Product Details
Dimensions: 140 x 216mm
Publication Date: 03 Oct 2014
Publisher: Palgrave Macmillan
Publication City/Country: United Kingdom
Language: English
ISBN13: 9781137455826
About
Ilan Alon is Cornell Professor of International Business at Rollins College and a visiting scholar at Georgetown University USA. A prolific author on global franchising Dr. Alon's books include: Global Franchising Operations Management: Cases in International and Emerging Markets Operations (FT Press 2012) Franchising Globally: Innovation Learning and Imitation (Palgrave 2010) Service Franchising: A Global Perspective (Springer 2005) International Franchising in Industrialized Markets: Western and Northern Europe (CCH Inc. 2003) International Franchising in Industrialized Markets: North America Pacific Rim and Other Developed Countries (CCH Inc. 2002) International Franchising in Emerging Markets: China India and Other Asian Countries (CCH Inc. 2001) International Franchising in Emerging Markets: Central and Eastern Europe and Latin America (CCH Inc. 2001) The Internationalization of US Franchising Systems (Garland Publishing 1999).