Writing for Todays Healthcare Audiences - Second Edition
English
By (author): Robert J. Bonk
This reorganized and updated edition of Writing for Todays Healthcare Audiences provides new digital supports for students and course instructors.
Designed primarily for students seeking careers in healthcare communication, this book also serves as a useful guide for nascent practitioners. Healthcare writing audiences are diversifying, from traditional physicians and patients to administrators in government and insurance groups and to technical practitioners in a widening range of fields. Writing for these increasingly diverse healthcare audiences is the focus of this book, which has just enough theory to lay groundwork, plentiful examples to illustrate how theory is practiced, summaries that highlight key points, and realistic practice exercises.
The second edition has been reorganized and expanded; new examples throughout refer to the special challenges of healthcare writing in a pandemic. A new companion website for students and general readers provides larger-scale examples by audience, more details on the review and revision processes, and communications skills toolkits; a separate site provides support for instructors planning courses around the book.
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