Author: Ute Rademacher
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Save 10% Customer Centricity in New Product Development: Radical Customer Orientation as the Key to High-potential Innovations
Ute RademacherCurrent price €15.29Original price €16.99The pressure on companies to innovate is increasing. Market conditions are becoming more volatile. The number of competitors is increasing. New bus...
View full detailsCurrent price €15.29Original price €16.99Save 10%
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