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MKTG
Carl McDanielCurrent price €65.11Original price €73.99Lamb/Hair/McDaniel's MKTG, 14th Edition, demonstrates the practical application of marketing principles in real-world scenarios. Relevant and timel...
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MKTG
Carl McDanielCurrent price €56.31Original price €63.99MKTG from 4LTR Press connects students to the principles of marketingbringing them to life through timely examples showing how theyre applied at th...
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Marketing Research, EMEA Edition
Carl McDanielCurrent price €56.31Original price €63.99In Marketing Research, 11th Edition, authors Carl McDaniel & Roger Gates share their industry experience to teach students how to make critical...
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MKTG2: Asia Pacific Edition
Carl McDanielCurrent price €88.01Original price €96.71A unique approach to learning the principles of marketing, MKTG2 is the second Asia-Pacific edition of a proven, innovative solution to enhance th...
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MKTG 8 (with CourseMate Printed Access Card)
Carl McDanielCurrent price €54.83Original price €64.50Signed for today''s students through the continuous feedback from students like you, MKTG 8 delivers a visually appealing, succinct print component...
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