Behavioural Economics

Economics has the power to make the world a better, happier and safer place: this book shows you howOur world is in a mess. The challenges of clima...

This helpful resource shows you how to transform unconvincing messages into compelling copy. The new rules for persuasive messaging. When it comes ...

Navigating through classical Chinese fiction, Shakespearean characters, the arts, consumer society, psychoanalysis, evolutionary theories, interact...

'An entertaining and thought-provoking antidote to the tyranny of numbers in the modern world.' -Alex Bellos, author of Can You Solve My Problems?'...

This book examines the intricate dynamics of when individuals adhere to laws, taking into account the context in which laws attempt to shape human ...

Household Finance: An Introduction to Individual Financial Behavior speaks to both how people should and how people actually do make financial deci...

In the continuously changing landscape of modern consumerism, the issue of consumer safety stands as a critical global issue for many people. From ...

There is no doubt that behavioral economics is becoming a dominant lens through which we think about economics. Behavioral economics is not a singl...

Junmin Wan takes a two prong approach to analysing this pressure in Japan in his new volume Consumer Casualties. He first clarifies the consumer pr...

This is an intellectual biography of G.L.S. Shackle, economic theorist, philosopher, and historian of economic theory. It explores how Shackle chal...

A digital anthropologist examines the online lives of millions of people in China, India, Brazil, and across the Middle Easthome to most of the wor...

The existing paradigm for economics has long been acknowledged to be an inadequate model of economic behavior, just as Ptolemaic astronomy was an i...

As a leader in your organization, you will be very familiar with your organizations key financial statements and monthly management reports. You ma...

'Penetrating, intensely personal, and impossible to put down, this is a book you need to read.' Annie Proulx, winner of the Pulitzer Prize'This boo...

Argues that the struggle over income, wealth, status and privilege-inequality-has been the principal, defining issue in human history and provides ...

What can today's behavioural economists learn from the classical liberals of the past? Here, Erik Matson offers critical reflections on what he cal...

Predictive analytics has revolutionized marketing practice. It involves using many techniques from data mining, statistics, modelling, machine lear...

Nudging is a controversial technique for changing peoples behaviours. It burst into public consciousness in the early 2000s with the launch of nudg...

Nudging is a controversial technique for changing peoples behaviours. It burst into public consciousness in the early 2000s with the launch of nudg...