Customer Services

This insightful book explores the evolving landscape of brand perception, presenting new strategies, consumer behavior analysis, and technological ...

The service process design landscape is rapidly evolving, with technology-enabled innovations allowing the service provider to create a more person...

Diving into the evolution of Customer Experience this text offers an insightful exploration of the paradigm shift from customer service to Customer...

Diving into the evolution of Customer Experience this text offers an insightful exploration of the paradigm shift from customer service to Customer...

This book provides assistance for ensuring and increasing service quality. Manfred Bruhn presents a holistic, scientifically based approach to qual...

Customer management has taken on entirely new forms since digitalization. This brand-new CRM book is dedicated to the latest approaches that domina...

The perception of airports by tourists and business travellers alike, has dramatically improved over the last 25 years. This is partly due to the m...

Sales leadership essentials for an era of rapidly advancing digital technology.Managing an effective sales organization is key to revenue generatio...

In a world where consumers expect moreinstantly and seamlesslypersonalization is a strategic imperative.Consumers want personalized experiences, bu...

In the rapidly evolving AI landscape, customer service and support professionals find themselves in a prime position to take advantage of this inno...

A comprehensive guide to a burgeoning field, this book shows how to design and implement a future-proof post-sales service program focused on proac...