International Business

SMEs in Indian Textiles examines how globalisation in its transformative influence affects both firms and workers in the developing economies. This...

Exploring major questions such as what people want from their work and why, Just Work discusses both new and enduring themes, examining to what ext...

The most popular go-to-market models for international expansion and scaleup involve working with and through distributor partners in different go-...

This book looks at the space industry from a business perspective, with a focus on international competition. The space industry traces its origins...

The rise of emerging market luxury brands, digital and online innovations, and growth in consumption globally has opened the doors for seasoned lux...

Why do some companies succeed better than others? It is well known that there are many variables such which may impact a company's performance. The...

From Chinese Brand Culture to Global Brands examines branding from the Chinese perspective, and predicts that China's greatest brands are poised fo...

Comprised of chapters that explore the impact of the global crisis on emerging economies and firms and their response to it. The ways in which the ...

Global companies are facing a new, pressure to develop leaders with global mindsets. The war for managerial talent has never been so intense. Compa...

This book discusses continuous improvement strategies of Japanese convenience store operators. The study highlights the efforts of companies operat...

Clients are consistently demanding lower prices at the time of each purchase and companies can only react by reducing costs. This volume shows that...

Davies explores and questions the central business challenges of a world in transition. Having shifted from a unipolar world dominated by the USA t...

A comprehensive picture of the Greek business system and management practices placed in a comparative context. The editors bring together knowledge...

A concise but thorough review of essential concepts and techniques.   The Cavusgil/Knight/Riesenberger author teams new textbook A Framework of Int...

Focusing on safety and environmental protection issues, this book provides incisive, cutting-edge theoretical analysis that evaluates the impact of...

The world's governments are overwhelmed with climate change, war and unrest, the global financial crisis and poverty but there is a promising inven...

Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadly o...

Can this really be true? Can you really get what you want in life without using cash? The answer is yes, and it is done every day. In this ground-b...

Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and manager...

A valuable handbook for entering, launching, and growing business in the United States The U.S. is the best place for business. It has the biggest ...

Art and the Global Economy analyzes major changes in the global art world that have emerged in the last twenty years including structural shifts in...