International Business

Emerging markets today not only provide multiple goods and services to customers but also expose their behaviour to cross-cultural differences and ...

Since the publication of earlier editions of this book, China's political and economic landscapes have changed dramatically, with the rise of ne...

This book provides an overview of some of the fundamentals of global operations functions in an organisation. Key issues affecting the global indus...

For many years, the U.S. government has played an active role in promoting U.S. commercial export of goods and services by administering various fo...