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When Business Meets Culture: Ideas and Experiences for Mutual Profit

English

The cultural sector is gaining increasing importance in our economies, consistantly registering growth rates above average GDP. This book presents insights on how cultural institutions can find new perspectives in their management and provides ideas to hasten culture's role as an economic developer. See more
Current price €50.39
Original price €55.99
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Product Details
  • Dimensions: 140 x 216mm
  • Publication Date: 30 Nov 2010
  • Publisher: Palgrave Macmillan
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9780230280168

About

BEATRIZ MUÑOZ-SECA PhD from the University of Navarra and Ed.M. from Harvard University USA. With more than 15 years experience in high-level positions in national and international companies as well as in Public Administration she has worked in the United States Mexico and Spain. Professor Muñoz-Seca joined IESE in 1990 where she is Full Professor of Production Technology and Operations Management.JOSEP RIVEROLA PhD in Industrial Engineering from the Polytechnic University of Catalunya Spain and PhD in Operations Research from Stanford University. In 1976 he was awarded the chair Organization of Operational Research and Production at the Polytechnic University of Catalunya. Professor Riverola is currently Professor of Production Technology and Operations Management and holds the Alcatel chair at IESE.

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