E-commerce: Business Aspects

New technologies such as artificial intelligence, blockchain, the Internet of Things (IoT), etc. are redefining business processes around the world...

How the worlds largest e-commerce market highlights a digital path to developmentHow do states build vital institutions for market development? Too...

How the worlds largest e-commerce market highlights a digital path to developmentHow do states build vital institutions for market development? Too...

This book constitutes revised selected papers from the 22nd Workshop on e-Business, WeB 2023, which took place in Hyderabad, India, on December 9, ...

Build your own successful online businessthe Dummies way Etsy is the premiere online marketplace for distinctive handmade and vintage crafts and go...

Where do powerful strategies come from? How do some companies develop strategies that enable them to outperform others regardless of the state of t...

Whats Your Business? offers a comprehensive pathway through the subject of corporate design clarifying the relationship between corporate design an...

Convergenomics is about the megatrends that are shaping how people behave and organizations work. In this insightful analysis, Sang Lee and David O...

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100M entrepreneur and co-fou...

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100M entrep...

Sustainability is part of every aspect of our life, with climate concerns shaping the future. Thus, it is important to understand how metaverse wil...

Why Customers Would Rather Have a Smartphone than a Car explores some of the fundamental changes in consumer behaviour: Why do we buy less in shops...

While airlines have been looking into the next generation of retailing practices for several years, developments since the beginning of 2020 have a...

This book discusses the up-and-coming blockchain technology in a structured way from the conceptual, technological, and business perspectives, ther...

Virtual worlds are the latest manifestation of the internet's inexorable appetite for development. Organisations of all kinds are enthusiastically ...

The extent to which social media can potentially add value within various service contexts is not well understood. While at a general level it woul...

Now in its third edition, Dynamics of International Advertising highlights the unique challenges marketers face in developing and implementing succ...

The Internet has ushered in a new era in the economies of networking. With the increasing need for optimization based on these network economies, t...

Already in just a decade of existence, cryptocurrencies have been the worlds best-performing financial asset, outperforming stocks, bonds, commodit...

This book looks at service innovation, service industries, and innovation performance in services.It seeks a broader explanation and understanding ...

There is no area of business that is more dramatically affected by the explosion of web-based services delivered to computers, PDAs and mobile phon...