Sales & Marketing
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Sell it Today, Sell it Now: Mastering the Art of the One-Call Close
Tom HopkinsCurrent price €16.65Original price €18.50Have you discovered the power of the one-call close? Sell it Today, Sell it Now by sales champion, Tom Hopkins, is your ultimate reference guide to...
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Digital Marketing All-In-One For Dummies
Stephanie DiamondCurrent price €35.99Original price €39.99Develop and refine your comprehensive online marketing plan With more than 800 content-packed pages, Digital Marketing All-in-One For Dummies is th...
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Digital Marketing For Dummies
Russ HenneberryCurrent price €28.60Original price €32.50Get digital with your brand today! Digital Marketing for Dummies has the tools you need to step into the digital world and bring your marketing pro...
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Marketing Plans in Action: A step-by-step guide for libraries, archives and cultural organizations
Amanda GoodmanCurrent price €47.99Original price €63.99You know you need to get the word out. But where do you start? How do you keep track of everything? Dont work harderwork smarter. The key is to sta...
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Marketing Plans in Action: A step-by-step guide for libraries, archives and cultural organizations
Amanda GoodmanCurrent price €47.99Original price €63.99You know you need to get the word out. But where do you start? How do you keep track of everything? Dont work harderwork smarter. The key is to sta...
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The Darker Side of Leadership: Pythons Devouring Crocodiles
Manfred F. R. Kets de VriesCurrent price €126.71Original price €143.99Manfred Kets de Vries is one of the most authoritative voices on organizational dynamics, leadership, executive coaching, and psychotherapy today. ...
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Qualitative Consumer Research
Emerald Publishing LimitedCurrent price €93.59Original price €103.99In spite of, and because of, the attention recently paid to big data and the huge amount quantitative data available from online and point of sale ...
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Designer''s Guide to Product Vision, The: Learn to build your strategic influence to shape the future
Grant BlackwoodCurrent price €27.19Original price €31.99This book is fantastic. This is a must-read for designers who want to fulfill their potentialtreated equally to their peers in technology and busin...
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Hidden Hazards of Online Advertising: An Investigation of Consumer Security and Data Privacy Issues
Nova Science Publishers IncCurrent price €86.23Original price €97.99In this book, the Permanent Subcommittee on Investigations of the U.S. Senate Homeland Security and Governmental Affairs Committee examine issues o...
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Essentials of Global Marketing
Della PerezCurrent price €71.09Original price €78.99Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entir...
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Friction/Reward: Be your customers first choice
L. Frank BaumCurrent price €19.79Original price €21.99This business book is great for leaders, middle managers and entrepreneurs interested in the following categories; Small Business Entrepreneurship...
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Branding + Interior Design: Visibility and Business Strategy for Interior Designers
Kim KuhteublCurrent price €30.79Original price €34.99The home goods market in the United States is the largest market in the world. So why do some interior design firms thrive while others barely surv...
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Ecosystem-Led Growth: A Blueprint for Sales and Marketing Success Using the Power of Partnerships
Bob MooreCurrent price €28.15Original price €31.99A blueprint to new levels of company growth leveraging your firms Partner Ecosystem In Ecosystem-Led Growth: A Blueprint For Sales and Marketing Su...
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Valuable Content Marketing: How to Make Quality Content Your Key to Success
Sharon TantonCurrent price €28.15Original price €31.99WINNER: Small Business Book Awards 2016 - Community Choice - Social Media Category WINNER: Small Business Book Awards 2014 - Community Choice - Mar...
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Handbook of Contemporary Marketing in China: Theories & Practices
Nova Science Publishers IncCurrent price €116.09Original price €128.99This book provides state-of-the-art reviews of various current marketing research areas in China. It also features empirical (both qualitative and ...
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Digital Advertising: Issues & Trends in an Online World
Nova Science Publishers IncCurrent price €86.23Original price €97.99The United States is the world''s largest advertising market. Advertising has been -- and continues to be -- transformed as consumers spend more of...
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Controlling Supply Chains: Theory & Practice
Adam KolinskiCurrent price €113.51Original price €128.99The book presents the issue of controlling supply chains in a comprehensive manner across enterprises and throughout the supply chain with particul...
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Tales from Under the Rim: The Marketing of Tim Hortons
Ron BuistCurrent price €16.99Original price €19.99A National Bestseller. Now available in paperback. On a Rrrroll! You may not be familiar with Ron Buist, but you know his handiwork. The Ottawa Ci...
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Handbook of Contemporary Marketing in China: Theories & Practices
Nova Science Publishers IncCurrent price €226.79Original price €251.99This book provides state-of-the-art reviews of various current marketing research areas in China. It also features empirical (both qualitative and ...
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Cigarettes & Smokeless Tobacco: Sales & Advertising Statistics & Trends
Nova Science Publishers IncCurrent price €74.69Original price €82.99This book examines the latest reports in a series on cigarette and smokeless tobacco sales, advertising, and promotion that the Federal Trade Commi...
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Word of Mouth Advertising in the Real World
Godfrey HarrisCurrent price €22.87Original price €25.99Current price €22.87Original price €25.99Save 12% -
Marketing Concepts and Strategies
FerrellCurrent price €67.49Original price €74.99The ninth edition of Marketing Concepts and Strategies has been fully updated to reflect the latest marketing themes, together with the authors' re...
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Social Media Marketing: A Strategic Approach
Debra ZahayCurrent price €61.19Original price €67.99Prepare for a successful career in social media marketing or a related field with the unique emphasis found only in SOCIAL MEDIA MARKETING: A STRAT...
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Foundations of Marketing
O. C. FerrellCurrent price €78.29Original price €86.99Gain the understanding you need to think and act like a marketer the most current principles of marketing resource -- Pride/Ferrells FOUNDATIONS OF...
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