International Business

Rethinking the Future of Europe has brought together three contrasting collections of contributions: the incrementalist perspective concerning the ...

Strategic Thinking for Turbulent Times is a conceptual and operational guide to the process of business strategy formulation within a turbulence dr...

The Luxury Market in Brazil provides a holistic and practitioners approach to luxury marketing in Brazil. The book analyses the key challenges and ...

This book focuses on business firms as catalysts and agents of social and economic change, and explores the argument that sustainable development i...

Some vanguard companies have evolved to a higher level of decentralization originating in the enabling-and-autonomy paradigm. A new kind of deep le...

This book examines the cognitive, social and behavioural skills that leaders need to have within their capability portfolio and how this can be app...

This book offers a detailed and full analysis of the strategy which enabled the Swatch Group to establish itself on the world market. In particular...

The book examines the changing external environment of organizations. This book explores the contradictions within the global capitalist system and...

Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and manager...

Pulling together into a single framework the two separate disciplines of strategy management and risk management, this book provides a practical gu...

Developing BRIC markets are changing the business models of traditional western technology leaders. Classic business strategies are no longer suita...

Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Uniqu...

The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers ...

CRM Systems in Industrial Companies contributes new knowledge on Customer Relationship Management (CRM) in the field of industrial marketing. Based...

This second edition of the bestselling Asian Brand Strategy takes a look at how Asian brands continue to gain share-of-voice and share-of-market. F...

In Germany's Economic Renaissance, veteran European correspondent Jack Ewing of The International New York Times explains how a country with some o...

A comprehensive insight into a region which is characterized by rapid economic and social changes with a significant rise in foreign direct investm...

The authors identify three stages of leadership development:early ingredients for success starting from childhood;paths that current and aspiring l...

This book is an invaluable repository of knowledge that brings clarity to key issues and trends for practitioners, academics and students of luxury...

Innovation and IT are intertwined. In order to understand how, this book takes an interdisciplinary view of innovation in an international and digi...

This book explores the changing socio-economic and technological landscape of the 21 century and what it means. It adopts an industrial economic ap...

Structural Revolution in International Business Architecture Volume 2 fills important gaps in the existing literature of management science by prov...

If you think more strategically than your competitors, your company will win the competitive battle in the mid or long term. This book explains sim...

New Urban Management discusses how the logic of economic flows poses a challenge to local governments throughout the world. The book argues that th...

By arguing and detailing the elements of a soft and hard infrastructure approach to the process of global stakeholder relationships governance, thi...

Most of the established theories of economics, particularly of international trade, became obsolete in the new world trade and production architect...

This book investigates the trends and challenges that ports, logistics and supply chains have tackled in recent decades and the way forward. A new ...

The overall aim of this volume is to present the research studies carried out in the Middle East and Asia in the fields of culture and gender and t...

An historical context of the development of global outsourcing with case study analysis in four countries where the industry is large or growing. I...

Strategic International Marketing, 2e offers a uniquely adaptable strategy framework for firms of all sizes that are looking to internationalise th...

Strategic International Marketing, 2e offers a uniquely adaptable strategy framework for firms of all sizes that are looking to internationalise th...

In Portfolio Management , Shan Rajegopal, a leading authority on innovation and project portfolio management, provides an integrated project portfo...

In this new collection of articles on managing and being managed, Adrian Furnham, author of Bad Apples, offers an engaging and witty look into the ...

Very few companies are successful in undertaking strategic transformation while maintaining long term superior financial performance. This book, by...

'Open Innovation' is good up to a certain point, past a certain level, however, it becomes extremely dangerous. It is crucial therefore that a comp...

The faculty at the University of Houston's program in Futures Studies share their comprehensive, integrated approach to preparing foresight profess...